Starting this week, the new ads will run in eight states, targeting travelers in Midwestern markets on broadcast and connected TV in Illinois, Indiana, Missouri, Wisconsin, Iowa, Michigan, Minnesota, and Kentucky. As tourists gear up for a busy summer travel season, we welcome visitors near and far to find themselves in the middle of everything that Illinois has to offer.”

“This campaign is a significant next step to aid our state’s tourism recovery and positions Illinois for future growth and success that our entire state can rally around – helping our economy, boosting tax revenues, and putting people back to work. “We are thrilled to partner with Illinois’ own Jane Lynch, the perfect ambassador to promote our state, in this new tourism campaign,” said Governor JB Pritzker. The campaign is called “Middle of Everything,” and highlights a list of attractions both downtown Chicago and across the state.

Governor JB Pritzker officially kicked off the tourism campaign with the Illinois native appearing via Zoom to preview the new commercials. (WIFR) - Jane Lynch, the actress best known for her role in the hit TV show “Glee,” is part of a new tourism campaign for the state of Illinois.

State of survival ad actress